Not looking for logical windows of opportunities (extension of your product/service) to offer your customers.
Using links will turn one-off sales into repeat business. Therefore your customer retention rate will skyrocket into orbit.
Really smart “Directors of First Impression) (sales people) will consistently probe and find ways to provide additional value to their customers and put £££££ on your bottom line In the process.
Of all the telephone mistakes to make, this one is by far the most unforgivable for the “Director of First Impression” person.
How annoying is when you call in to an organisation and you’ve been put through to someone and they either got your name wrong, your details wrong or they keep asking you to repeat what you’ve just said.
Remember by capturing the correct details you are adding value to your business.
However, not enough focus is give to the team to make this happen. Make each and every one in your company a “Director of First Impression”. A “Director of First Impression” person will at all times anticipates the prospect/clients needs. From the moment they come in contact with customers. The sales person should educate the prospect/ clients about his/her organisation’s product/service. Then point them in the right direction as to whatever outcome, benefit and solutions you can offer.
Demonstrating capabilities is one of the critical factors in any organisation in today’s overcrowded market place.
And your competition is waiting for you just to make that one mistake.
Failure to create a “Director of First Impression” (First point of contact) A “Director of First impression” person will tell you exactly who they are, who their company are and thank you to take the trouble to call them.
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