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Attitudes About Sales & Marketing

March 22, 2015 Small Business Mindset

Attitudes About Sales & Marketing
Marketing and advertising activities were voted some of the most enjoyed business activities in our study and consistent with the ratings for sales activities. 17% say they “love it” and 59% give it a better-than-neutral rating. Passionate Creators are most likely to say they “love” marketing and advertising activities.

While some entrepreneurs may grumble about having to engage in sales activities, most of the small business owners in our study seem to enjoy it. 16% say they “love it”, while 58% give it a score above neutral on the “love/hate” scale. Passionate Creators are fonder of sales activities than other profiles, likely because of their dedication to and passion for serving their chosen audiences.

By far, the most popular activities among business owners are related to customer service and product development. The least preferred activities are administrative, human resources and financial tasks for most respondents. Source Infusionsoft.com

Attitudes About Sales & Marketing

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“Beware of the 10 Fatal Flaws of Small Business”

August 24, 2013 Small Business Mindset

 

“Beware of the 10 Fatal Flaws of Small Businesses”

 

Let me explain…

When ever I ask most small business how they get new business, their immediate reply is; word of mouth from satisfied customers. Lets face it, if you and I were to get qualified prospect to call you it’s not hard to open a business relationship, is it.  But what do you do when the pipeline dries up and the referrals stop flooding in? What then?

Small Business Fatal Flaw #1

Using only one business strategy to win new business

Knowing what not to do is critical to success, in fact…

The first thing is to know and DO THE RIGHT THINK.

There is a difference in knowing something and knowing how to do it.

The second is leaning to know what NOT to do. In other words you must avoid doing the same thing and expecting the same results.

Successful telemarketing has more than one strategy in place to win new business.

Look out for the next blog post in the next few days  for the second Fatal Flaws of Small Business.

If you would like to get more targeted leads go here

 

Fatal Flaws of Small Businesses

 

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